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This is the 2012-2013 National Sales & Marketing Council Media Kit.
1/31/2012
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Sales + Marketing Ideas magazine provides the home building industry with the latest trends and techniques in new home sales, marketing, design and technology. Browse the articles below to get a better idea of what you will find in the magazine. If you like what you see, why not purchase a …
1/25/2012
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With the popularization of social media, the marketing industry is experiencing its first significant paradigm shift in many years. While a significant number of professionals are in a state of denial (or worse — panic), some are embracing the change, discovering new opportunities with social …
1/18/2012
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By Paul Foresman
The homes you build speak volumes about your view of women. Which do you focus more on: the practical aspects of design such as traffic patterns and value engineering; the “Wow” factor; or what the home says about her, the home owner?
The consensus of published …
1/18/2012
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By Anne Olson Postle, AIA
Today’s home buyers want smaller, smarter homes but that doesn’t mean that they are only looking for less square footage. They may not want to pay for even one more square foot than they absolutely need but they also don’t want to …
1/18/2012
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By Mary DeWalt, MIRM
Times are tough, competition is stiff, and new home builders have to decide how to most effectively use their dwindling marketing budgets. In today’s economic climate, interior merchandising often moves down the list of priorities. Shortcuts are taken and the end results …
1/18/2012
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By Bonnie Alfriend, MIRM
The past several years have been one of the toughest and longest housing recessions in decades. Few areas have been more affected than the center of our nation, where unemployment soared and manufacturing lagged. I traveled to Central Ohio to ask Charles Ruma, …
1/18/2012
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By Steve Ormonde
In today’s competitive marketplace, where increasingly astute consumers expect builders to conjure up clever campaigns despite tight budgets, it is vital to inject some “movie magic” into your marketing visuals via computer-generated virtual tours.
Targeting …
1/18/2012
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NSMC is now accepting online submissions for its print and online publications. This includes Sales + Marketing Ideas magazine and the Sales and Marketing Channel.
Please complete the form below to submit your article idea or outline. Please submit an outline before writing the piece, …
12/2/2011
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View this replay of the Maximizing Marketing Across Digital Platforms Webinar
6/22/2011
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This is a checklist with tips on how to create an effective digital ad.
6/21/2011
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What is SMI Digital?
Can I view an example of SMI Digital?
Do I need to have special software to view the publication?
I already receive the print version of Sales + Marketing Ideas magazine. Will I have to pay a separate fee for the digital version?
Can I sign up to receive a print …
6/14/2011
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Need to reach NSMC quickly? Avoid the awkward voicemail message and submit your query with this form.
4/7/2011
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The Sales and Marketing Magazine for the Housing Industry
Remain competitive with a subscription to the award-winning Sales + Marketing Ideas magazine. Each issue is packed with valuable ideas and insights on sales and marketing trends, market research, advertising, marketing plans, …
Bi-monthly
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Here are the staff contacts for the National Sales and Marketing Council.
5/6/2010
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